10 July 2012
The release of Allu Arjun’s Julayi is shifted to 9 August, as per the sources of idlebrain.com. This film is being released in 2 languages and 4 states simultaneously with 1600 prints. This is the biggest release for Trivikram and Allu Arjun. The makers are making sure that they are publicizing properly and creative positive buzz all around. The long postponement is due to Ramzan season. As Muslim movie lovers don’t watch movies during Ramzan season, film collections will affected in various places like Kerala and Ceded. Ramzan begins on 20 July. The theatrical trailer with Trvikram’s punch dialogues created waves on the music launch day. The song visual teasers released in the past couple of weeks made sure that the expectations in the film soured up. Trivikram has got excellent brand value in A and B centers. Allu Arjun has identifiable boy-next-door image. This combination is expected to hit the bull’s eye with the help of Devi Sri Prasad’s chart-buster music.