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                      9th June 2003:  
                      Applause Entertainment (P) Ltd. Today announced its maiden 
                      regional venture 'Tapana', at a star-studded muhurat at 
                      Annapurna Studio in Banjara Hills. Present was Senior Vice 
                      President of Applause Entertainment, Wing Cdr. Ramesh. 
                    Tapana- 
                      Tapana is a film that explores the myriad facets of love, 
                      a complex human emotion that touches the soul and changes 
                      life, forever. 
                    The 
                      film's sensitive narrative revolves around the experience 
                      of a college goer who discovers love at first sight. 
                    A 
                      refreshing change from the popcorn romances; Tapana depicts 
                      love in a realistic light, sprinkled with campus humor and 
                      foot tapping music.  
                    A 
                      youthful and thought provoking family entertainer Tapana 
                      is bound to strike a chord with the audience. 
                    The 
                      film stars Prabhudeva, Siddarth, and Mahi. At the helm of 
                      affairs is debutante director Dhanraj Tejas. 
                    About 
                      Applause- 
                     
                      Indian corporates, a select few at that, have recently ventured 
                      into the entertainment industry. Amongst the forerunners 
                      is Applause Entertainment (P) Limited, a film and TV production 
                      house backed by the Aditya Birla Group. 
                     
                      Combining young talent and business acumen, Applause Entertainment 
                      is targeting entertainment across all genres. While the 
                      current focus is on film production and television software, 
                      the company also plans to promote theatre and make a foray 
                      into animation and special affects. 
                     
                      Applause endeavors to make films that are content driven 
                      and not mere money-spinners, in order to meet its paramount 
                      goal - to attain global recognition for Indian cinema. 
                    The 
                      honors:  
                     
                      Clap: Amar Singh (Union Minister) 
                      Camera Switch On: Hari Krishna 
                      First Shot Direction: K Raghavendra Rao 
                    The 
                      pressmeet: 
                    Speaking 
                      on this occasion, the producer Wing Commander Ramesh said 
                      that Applause Entertainment would do any thing that has 
                      to do with entertainment. They are currently producer a 
                      film titled 'Dev' featuring Amiab, Fardeen Khan and Kareena 
                      Kapoor. Applause Entertainment has also plans to venture 
                      into Tamil and Bengali films. Applause Entertainment has 
                      plans to enter the theater and TV industry in Telugu, Hindi 
                      and Tamil languages.  
                    This 
                      film Tapana would be completed in a single schedule. It's 
                      a musical youth love story. The director Tejas said that 
                      this film deals with two contrasting parallel love stories 
                      between a young couple and old couple.  
                    Hotshot 
                      film trailers-maker Junaid is making his big screen debut 
                      as an editor with this filmTapana. 
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