21 November 2015
Hyderabad

IIFA needs no introduction, known for being the leading film institution in the country. For the first time in its cinematic history, the IIFA Awards are set to take place in Hyderabad under the IIFA Utsavaam avatar. Organizers are expecting it to be a star studded event, with actors from Bollywood and Southern Film Industries coming together to honour artistic excellence in Indian movies. In the past, celebrated actors like Shah Rukh Khan, Shahid Kapoor and Ranveer Singh have captivated audiences as the hosts of the evening.

Allu Sirish, as an upcoming talent in the TFI, has been chosen to host the awards this year. Known for his wit and comfortable rapport with who’s who in the Telugu Movie Industry, Sirish has signed on to host the Telugu segment of the IIFA awards. The actor, who is shooting for his film with Parasuram under the Geetha Arts banner, has said that he has been doing his homework and is excited to bring a personal and humorous vibe to the show.