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Response to Arundhati piracy press meet

 

arundhati


16 February 2009, Hyderabad

We published Shyam Prasad Reddy's appeal to the movie lovers not to encourage piracy. Here is the response we got from our beloved readers of idlebrain.com -

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Hi Everybody,

First of all I would like to thank and appreciate Shyam Prasad for making a wonderful movie in Telugu with hight values...though there is missing logic at few places......

I have watched the movie thrice and each time in theatre....ya.... It was great...............

I am strictly against piracy for Arundhati and I am doing my best to see whatever I can do to stop it here in Bangalore..........

I was successful in convincing few people but however.... I am not against piracy for all the rubbish kind of movies............I dont encourage it though....

You know there is all wrong publicity..... no sense movies coming up............and can you imagine people going to watch these movies that too paying heavy price for tickets........

Please think would you do that?.... I am pretty sure even the hero of such a rubbish movie would not spend that kind of money to watch his own movie...........

Now you expect everybody to watch movies by spending a lot of movie and more funny after standing for a long time in queue we have to buy tickets in black for almost 10 times the price to watch movie.......

Cmon Shyam Prasad.....Please think logically and take this ahead..... I understand your agony but I request you to take this further and see the message reaches everybody else in film industry so that they will atleast try to give good movies.........

Well...Whatever...the movie was absolutely wonderful and I will continue to do whatever I can to stop piracy at the place I stay.....

Sincerely
Sainath V
saisthebest at gmail dot com

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Hi Jeevi,

I have read the article on Arundhati piracy. Also ready the responses from other beloved idlebrain lovers. I agree with many of the responses.

In my opinion, it is very difficult to eradicate piracy. So instead of that it is better to minimise the piracy. Here are the few things which I would like to suggest:

arundhati-piracy-pm Inbox X Reply to all Forward Reply by chat Filter messages like this Print Add to Contacts list Delete this message Report phishing Report not phishing Show original Show in fixed width font Show in variable width font Message text garbled? Why is this spam/nonspam? Boyz Vizag to me show details 2:42 PM (19 hours ago) Reply Hi Jeevi, I have read the article on Arundhati piracy. Also ready the responses from other beloved idlebrain lovers. I agree with many of the responses.

In my opinion, it is very difficult to eradicate piracy. So instead of that it is better to minimise the piracy. Here are the few things which I would like to suggest:

1. In bollywood, soon after the movie is released, a dvd would be released. But in the case of Tollywood, the producers craving for profits don't release the DVDs. Release the DVDs out.

2. Reduce the remuneration of the heroes (whoever it may be chiru, nag, balayya, venki, etc..). If they dont want to do films for less, let them die. People are ready to watch movies eventhough the film is made with new comers (as long as the movie is good and worth watching). For eg: happy days -- any big heroes in that film?

3. If you reduce the remuneration of the heroes, you can reduce the price of the tickets. So that many people would like to go theatres to watch movie.

4. As one of the viewers has mentioned, try to release the internet link to a high quality movie (after 10-15 days of movie release) for less price. In that way, nobody would watch the cam prints online. Even if you release the movie online, there is risk of piracy. But, you can atleast minimize the piracy. Do your part first and then appeal to the public to protect them against piracy.

5. Dear producers, try to reduce ur profit margin. for a 10cr budget movie, how much profit are you expecting -- 100cr? so you are trying to loot money from common ppl.

The other thing, where was mr. shyam prasad these days till arundhati was released. Everybody shouts against the piracy when his/her film is a big hit. If it is not a hit, nobody cares, isn't it? one of such persons is Teja. -- Abhi Reply Forward Invite Boyz Vizag to chat

The other thing, where was mr. shyam prasad these days till arundhati was released. Everybody shouts against the piracy when his/her film is a big hit. If it is not a hit, nobody cares, isn't it? one of such persons is Teja.

--
Abhi
vizagboyz at gmail dot com

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Hi Jeevi,

I always have been thinking about the evils of piracy and ways to curb it. As I believe, Most of the piracy happens when people take video camers to the theaters to record the movie and release it as so- called Cam prints.

But I am not sure how they come out with the DVD prints. But for starters, it will be good if we dont allow cameras in movie halls. Now to do this, we need to closely monitor each and everyone and the lack of manpower hampers this process. So, a turn around would be to have devices which detect any hidden camera's in the surroundings. I believe there are such devices and they do come cheap . You can have a look at this link:

http://www.crimebusters911.com/sh005.htm

So, If the producers or the theater owners place these devices, atleast the cam prints would stop. If you let me know how those dvd prints come up, It will be great.

Abhi
[email protected]

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Hi Jeevi ,

Thanks for giving us chance to respond to this article. I accept on many of these responses. Producer now a days cry too much about piracy. They have to control their budget by not spending more on hero and heroine. They have to control the money from their side. Why do they want to spoil a common man entertainment?

- Rohit
rohitbabu13 at gmail dot com

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I would like to congratulate Shyam Prasad Reddy garu for making such a interesting movie Arundathi. I did watch Arundathi in Houston by paying each ticket $12 for 3 people $36 during this bad economy period. Film industry people are making more money compare to any other industry even during this economy crisis. Why are they at the back of common people’s entertainment on controlling Internet downloads? We will NOT take pain on watching in the Internet if movies are released for lesser price.

Minnu
minnu72 at yahoo dot com

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Hi Idlebrain readers,

The problem is not piracy, the problem is how much piracy is important, there is nothing in the world which is perfect, so i wont say anything like the movie is not release so i watched it online or some crap.

I watch movies for fun, if it crapy movie i sure watch it online, if it is good movie, i watch it on big screen because thats the fun of watching, if it is good movie and i cannot watch it on big screen, i will wait till comes on dvd rent it and watch it on my tv.

so what are we fighting here, as we are Indians and particularly AP we tend to do take shortcuts for whatever reason as we dont have patience . I am sure Shyam Prasad reddy watch pirated english movies or tamil movies or some other movies for sure. we only realize when it hurts our pockets, that is our mindset and that is how we think.

so my advice to all people is do the right thing, please dont watch online or encourage online movies if you think if it is pirated.

If every waits till the actual DVD is released or if possible go watch it in theater, if you think it is not worth 10 dollars or 50 rupees please dont bother.

Karunaker Donuru
kerry_78 at yahoo dot com

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Hello Shyam Prasad Reddy/ Jeevi,

Thanks for the press note for arundathi piracy. we can understand your concern that you spend much crores on making movie and if you see some people sell your movie for 15 rs . I too felt bad about this thing. Before you blame pirated people, first think about your self. if a movie ticket is 50 rs ( in normal theaters) , 100 rs in IMax theater, how can middle class family afford to go to the movie. if 4 people wants to go for a movie, it costs almost 200 rs to 400rs. if the same middle class person gets a pirated cd for 15rs, he can happily watch the movie in front of his TV. You producers are just looking for profits, but you are not thiking about the people by hiking the ticket price. If i am not wrong i think every producer make profit ( or break even) before movie releases by selling his movie( if it is big banner movie or movie with big stars).

Regarding Internet piracy,
We here at USA dont have time to watch movies basically. if we have any time, then we need to plan for a movie almost 1 day before. if the movie is online we can just watch it by turning on the pc. one more main thing is reviews. who asked you to give permission for reviews. Here in USA basically almost 90% of people go to movies after seeing the review. if the review of the movie is bad then how do you expect us to watch the movie in theatre. If the review is good then we may watch it in the theatre.

I dont know whether jeevi will publish my opinion in his site or not,

But here is my suggestion.

1: Release movies with min ticket price in India so everybody can watch it
2: Ask websites to stop writing reviews on the day which movie has released. Ask them to write the review after 1 week or so , so that USA folks might watch the movie whether its bad or good. ( All the review websites makes money by writing review, if they stop writing a review, visitors may stop visiting there site and there hits may get down)
3: Release original DVD within 45 days to 60 Days like Hindi Moviesdo.

Thanks
Swapna
swapna_im at yahoo dot com

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hi jeevi & producer shyam prasad reddy garu,

This is any information for you, please take some nice steps to prevent the piracy, but i definetly u alone cannot make, our industry have to take some steps to eradicate piracy.

I have seen your movie last week film is outstanding, i even want to see it for more than 2 times, i stay in kukatpally, here in kphb Arundati is screened in only Arjun theatre, on 1st day itself i got a superb talk on this film. on 2nd i have been to this theatre for night show at 8.30pm (show 9.45pm) & i have seen a full house board, i have dissappointed & returning back i have seen a group of people barganing for the black ticket, the ticket costed around 150 rs for a balcony.. i hate black market i left the place.. again i got some time after few days again i went for the tickets this time they are issuing tickets.. i was standing in the line, approx before me there around 30 people standing for the tickets, & the tickets got over immediately after issusing to around 25 people, we even asked for tickets but they said sold out... i am vexed up came out of theatre again the black market started this time for 100rs. i have seen tickets in his hand.. around 20-30 tickets he had i asked him how did u get these many tickets, one of my colleague told he is from theatre managment itself.. all the time this Arjun theatre management sell tickets like this, did u r film industry encourages black market, if yes piracy also not a big issue, first try to rectify these typpe of problems from u r side.. u can even see now, these theatre management sells black tickets on weekends after a month.. if possible come & check it out

if a black ticket costs around 80 to 100rs A family of five have to spend 500 on ticket, & totally for transportation & for snacks we have to spend around 800rs.... if black market is eradicated then it costs aroung 500 only. just see the difference in 500 & 800rs.. can a middle class family afford 800 for a film..

rajinish mani
[email protected]

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Hello Jeevi/ Shyam Prasad Reddy Garu,

I stay in USA. even we like to watch movies on big screens.. but i feel bad when people start posting pdvd links on next day , actually The websites which host all these movies r not the actulal uploaders. so in order to stop piracy you people should concentrate on file sharing websites like... rapidshare, megaupload, sendspace, netload.in, fileshare etc etc... you can catch the uploaders easily if you get in touch with these website owners.. And i observe that PDVD print is the one which is recorded directly from theaters with high Def cam's. I mean they r recording them from the camera room. So try to stop it.. I can feel your pain... you people spend so much money and we watch the movies for free... its not fair... Make the piracy law more strict and implement that in a right way.

Thanks,
anonymous movie fan

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Hi Shyamprasad reddy/Jeevi

As many people had their opinions on the piracy act. I totally agree with producers on piracy act and I do encourage to avoid piracy. Did the producers ever think what would be the total cost to watch these movies in theater including food sold in theaters. Given an example, there is an old theater in Boston (Belmont theater), the theater is so ****up that we have to pay $12 (Rs 550) atleast per person to watch and sit on old folding chair which is not even worth $1. And these distributors pay $500-$750/day to the theater running more than 2 shows and make humongous profit from selling tickets at a high price. The theater do not even have proper bathrooms to use. And now tell me if piracy is good act or not???????

Thanks
Jagadish
jagadish_7 at hotmail dot com

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Dear Shyam Prasad Reddy and Jeevi,

You make a very good point. I hail from Andhra Pradesh and love watching new telugu movies however I find it hard to watch movies mainly because none are released close to place I live in the United States.

Coming to your point of watching movies over the internet I have a suggestion if you can provide people like me a internet link to watch the movie for a minimum fare (like $3 per movie watch) I think many will avoid watching pirated movies. Please think about it.

regards
Kartik P
potukuchikartik at gmail dot com

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Hi Jeevi/Mallemala/Arundhati Unit,
Iam Prasad writing from Mumbai. With the tremendous response/reviews/mouth publicity this movie has got, every telugu person in Mumbai are eagerly waiting For the release of the Latest Sensation in Tollywood ‘ARUNDHATI’. Last week I have been to Hyderabad but we could not get the tickets for ArundhatiIn IMAX/PVR/Sudarshan. We were amazed at the response the movie has got.

Every Big budget/Hit movie releases on the first day/First week itself in Mumbai , but we are amazed that this blockbuster even after nearly a month of its release Is not released in Mumbai.

Iam sure that you will have packed crowds for this film in mumbai as every Andhrite is eagrly waiting for this film.

To be frank we are Very disappointed that we could not see this movie till now , the only reason being its not released in Mumbai, And if this is the case we have to wait till we come to Andhra and see there.

Every day we browse idlebrain.com to see the latest updates about this film, every Friday we check eenadu/sakshi local news papers and browse online movie booking sites to check whether this film Is released in any part of Mumbai or not, and to our disappointment it hasn’t been released now.

Eagerly waiting for your response.
Thanks,
Prasad (On behalf of Telugu Movie lovers from Mumbai)
Anjaneya_Prasad at syntelinc dot com

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Dear Jeevi,

Thanks for your article bringing about the pains and agony of producers.I am not completely with you, in the sense I am not a FAN of Piracy nor do I like to encourage PIRACY.

There are couple of reasons why people and educated peopls encourage Pirated DVD's.

The film industry is making obscene amount of Money even with a flourishing video piracy, so why should anyone feel guilty about buying them. When the cost of a DVD player is now only 3000.00, why should a DVD cost Rs. 500+. The answer is tha the original good quality DVD should cost less than Rs 50 then there would be no piracy. Blame it on Fil industry for trying to fleece the Aam Admi, who has answered it by the piracy.

The cost of a blank CD/ DVD have come down drastically to Rs 10/15 and yet file industry charges Rs 500 , when the common man is being ripped off in such a moraless way, didn't the producers sense the pain of a common man ???

If the cost of a ticket in multiplex is Rs 150, it would cost Rs 600 for a family to view a movie ( A popcorn packet costs Rs 50) and on an average it would cost around Rs 750 per movie.So two movies per month will cost a family Rs 1500.

A producer wants to make Rs 100 crore profit on a movie, Hero charges 10 Crore per movie and Multiplexes and PVR charge Rs 200 / ticket....Did anyone of these money suckers ever think that a common man salary per month is not in lakhs but mere 15,000 to 20,000 ???????????

Regarding Internet Piracy and your comments on educated youth, we all know that there are lakhs of guys from Andhra spread across Europe, US and Australia.Only 1 in 10 movies released in Tollywood are screened overseas.Even those realesed are only in very few select cities.The ticket would cost around Rs 750 and it is so expensive to reach the place where it is screened costing another INR 1000 for to and fro transportation summing up the total ticket cost to Rs 1750 per head and for a family of 4 it is Rs 7000 !!!!

So do the producers and our beloved Hero's say that they have to spend Rs 7000 for each movie to see them onscreen ???

Warm Regards,
Venkat
pillasap at yahoo.co.uk

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Hello sir,
I am seeing so much on Arundhati & anti-piracy. I agree with you on what you are saying. At the same time I would like your campaign to also address black marketing of cinema tickets. We see so many programs on TV & print media saying guys doing tickets black marketing have built houses for themselves.

BTW, is anything being done to make sure that the DVDs are released directly by the producers themselves? 60-70 Rupees is decent enough for a good movie.

Thanks,
Subba
skodavalla at gmail dot com

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Hi Jeevi,

Producers are talking so much about the video piracy. but they miss a point which is guiding the people to watch in pirated CD's

I always want to watch a good movie in a good theatre. I stay in near to JNTU. There are 2 good theatres (Mallikarjuna & Bramarambha) each with capacity of 500-600 tickets, and the counter opens 1:30 hours before the movie starts. and the tickets will get over in less 30 Min's. Then once you come out of the theatre you can see people selling tickets for Rs:200/- (originally Rs:35/-) after waiting so long in queue for tickets dint want to go back home and finally we pay in black. it happend every time I want for the movie. AND THEY DONT HAVE INTERNET/PHONE BOOKING. other wise I have to book tickets in PVR, Prasad or Big Cinema; its far and expensive too.

Only viswanath theatre provides e-booking in KPHB.

So how far it is justified all ways talking about Video Piracy, instead of controlling this kind of things form their side.

I am not encraging people to watch movie in pirated CD's by saying the above point. But by experiencing the above people tend to watch movie at their convenience one such is Pirated CD's.

Finally provide the ease of getting tickets (INTERNET/PHONE/ADVANCE TICKET BOOKING) at the cost of the counter or a little more (Rs:35/- ticket to Rs:40/50/-) for the extra service. And the producers should encarage the theatre proving this service to screen their movies, by this way some percentage of piracy can be reduced.

-cheers,
rAvi
rajreddy_ravi at yahoo.co.uk .

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Hi Jeevi,

we accept the fact that piracy is not good & killing the movie making business. online piracy is mainly happening because of the following reasons....

1. movie is not being released in many places outside india
2. the price of movie ticket is increased considerably

one solution I can provide in this regard is release the movie online in secured channel after 10 - 15 days of release with some price may be 5$ - 10$. this can be watched at home & this can be organized by the producer of the movie himself.

the fact is its difficult to kill the piracy completely, we need to think for the ways through which we can direct the viewers from piracy viewing to direct watching.

Sarma
ramasarma.vemuri at gmail dot com

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Hi Idlebrain,

It was a good interview by Shyam Prasad on piracy issue. Sometimes I feel sad about these producers and actors who cry too much about piracy.

I wouldn't recommend any cine goer to buy a pirated disk or watch a good movie online, though I pity the double standards of producers who talk about piracy not about black marketing of tickets in the theaters, when the film is new.

My husband and I were very enthusiastic to watch 'Arundathi' on big screen. Since multiplexes were already sold out, we had no option but to settle down for a normal theater in Lakdi-ka-pool. After 10 minutes of issuing tickets the counter was closed and openly the tickets were being sold in black. We postponed and watched it on another day and belive me i couldn't have imagined watching it online or on a pirated disk.

There was an actor who went and slapped a owner of a pirated CD shop in past. These big producers cry of it as a biggest threat to their profit margins. So why can't they look in to first organizing the theaters and take steps to slash ticket prices (it is possible for these high-fi producers to talk to the govt., they have that kind of influence too) or think of ideas on how to hold the audience. There are many creative people in the industry and it is possible. When a producer like Shyam Prasad have such a confidence on a movie, audience like us too enjoy the fruits and would want to watch the movie in theaters. Also it will be good if DVD's of such good movies are released on time.

Hope producers understand the plight of audience too and take steps accordingly. And movie enthusiastic's like us always are ready to help!!

~S...
soujimail at gmail dot com

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Arundhati is a good movie..I understand producer's agony...

How about our directors/music directors making total ripoffs by so called inspiration... Blade babji..etc

FIrst our directors/music directors should stop pirating hollywood..before they preach to others..

Chandu
chandureddy7 at yahoo dot com

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Hi Jeevi Garu,

I want to give my opinion regarding the Arundathi Press meet conducted by Shyam Prasad Reddy through Idle Brain.

Sir, all the producers make a lot of statements regarding the piracy and the money they spent on making the movies, but does anyone looks from the viewer point of view ? I want the producers to look at the rates of each ticket (Rs.50/-), parking fees for a four wheelers (Rs.30/-) & two wheelers (Rs10/-), why cant they stop selling black tickets outside the theatres. ( You can say as an educated person we should not encourage buying black tickets, but Theatre staff of Nagendra Theatre, Karmanghat has beaten the media reporter who was shooting the selling of black tickets outside theatre.) Whom should we tell this things, ask them to check the prices of eatables sold inside the theatres and the facilities provided by the theatres.

Why will audience watch the movie in a theatre with so many problems.

Through you I want the producers to look into the above issues which may reduce piracy.

Regards,
Rajani Kanth
mailrajani27 at gmail dot com

 

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