23 May 2010
Hyderabad

In a thought provoking answer towards breaking the inertia of the system in serving telugu movie lovers across the globe, we present Prasthanam in one of it's kind business model - high speed internet streaming for a price as low as a DVD rental. Once you purchase the movie online at a price of USD 1.99, the movie can be played as many times within a 12 hour window. This novel model (also inspired from the recent Bollywood film Striker) will generate additional revenues for our team away from the controlled theatrical system and age old business practices. This will set an altogether new trend in marketing the so called well appreciated small films in an effort to save them from tough business practices. We believe the only answer to business is business and believe in our creativity to the dooms and will never blame the existing system at any cost. Let's hope this rises some eyebrows and initiate new and more effective marketing strategies for all sorts of films in digging new revenues from unexplored markets and eventually kills the roaring devil called piracy affecting small and big films alike. We hope you enjoy our humble effort and ur entire Prasthanam team is extremely grateful to idlebrain in being our pioneer partner all the way in bringing this idea into practice. Please feel free to express your response through idlebrain. Thank you.

link for Prasthanam ppv : www.rajshritelugu.com/Movie/Prasthanam