Meghna Mathur (Priyanka Chopra) is a middle class girl from Chandigarh and her dream is to become a supermodel. She comes to Mumbai against the wishes of her father. She befriends a couple of girls and uses her connections to become a supermodel. She becomes overconfident and arrogant after becoming the supermodel. And her arrogance costs her vital assignments. And she is thrown out of the prime position. The rest of the story is all about how she realizes her mistake and gets back to the fashion world.
Priyanka Chopra gave one her finest performances in the role of Meghna Mathur. Since the story of the film is about rise, fall and redemption, Priyanka has got an opportunity to go through all kinds of emotions in this film. Kangana Ranaut is cool as the fallen supermodel. You end up sympathizing for her role. Mughda Godse is excellent as the model friend of heroine. Arbaaz Khan is competent. Arjan Bajwa is pretty good. Sameer Soni impresses. Ashwin Muhran is nice as the gay friend of heroine.
Story - screenplay - direction: Director Madhur Bhandarkar created a story which has emotions graph that is best suited for Hollywood films. The story appears more biographical where it concentrates on rise, fall and redemption. Madhur showcased the inside issues, the making of supermodels and the games model agencies and editors of fashion magazines play. The first half of the film is dealt decently. The pace in the second half becomes very slow and the realistic approach towards the story does not go well with viewers who go to the theaters expecting an appealing narration. He interlaced the story of three models whose lives are interconnected. The narration of the second half is not gripping enough.
Other technical departments: The theme music by Salim and Sulaiman is pretty good. Cinematography by Mahesh Limaye stands out. The use of vibrant colors enhances your viewing pleasure. Dialogues are adequate. Editing should have been crisp. Production values are superb. Artwork deserves an appreciation.
Analysis: First half of the film is adequate. The second half is little boring. Madhur Bhandarkar gives us a sneak peek into the fashion world of unethical businesses, gay designers, drugs, alcohol, smoking, sex, wardrobe malfunction, wild lifestyle and much more. But ‘Fashion’ looks like more of a personal journey through the fashion world than a movie made for a larger crowd of movie lovers. The performances and the theme are the plus points of the film. The boring second-half is the negative point. On a whole, Fashion is neither ‘Page 3’ nor ‘Corporate’.
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