24 October 2016
Hyderabad

The ThickS hake Factory, the Hyderabad Startup & India’s 1st Premium Thick Shake Brand had a grand launch with celebrities gracing the occasion of opening of its new store in Habsiguda in Hyderabad today. This unique concept of exclusive speciality retailing of Shakes was started in 2013 by Young Entrepreneurs and brothers M. Yeshwanth Nag & M.Ashwin Ananth Nag, after their MBA’s from India’s top Business Schools – Xavier Institute of Management Bhubaneswar & Goa Institute of Management. Their vision is to create India’s Biggest QSR chain serving Shakes Globally.

The Thickshake Factory has won "The Franchisor of the year 2016" award nationally recently which is the most prestigious award in retail industry and franchising

TTSF started its first outlet in Hyderabad in the year 2013 and currently has 16 outlets across Mumbai, Bangalore, Hyderabad and Coimbatore. The brand will have operationalized 50 outlets by the end of this financial year across Hyderabad, Bangalore, Mumbai, Combatore, Chennai, Pune, Gulbarga, Vijayawada, Vizag, Goa, Chandigarh, Gurgaon, Delhis and other cities.

Talking about the concept, Mr. M. Yeshwanth Nag & Ashwin, Founders, The Thick Shake Factory said, “We are in a market where the thick shake business is still unexplored unlike foreign countries. I fell in love with this concept while in Europe and started this in India. We are 3 years old in the business and have received an overwhelming response from people specially the youth. We have been Category Creators. This has given us strength to further look out for expansion across other Indian states like Punjab, Delhi, Haryana, Chandigarh, Himachal Pradesh, Tamil Nadu, Karnataka and Maharashtra. India. We are going for an asset light business model with a strong focus on the supply chain”.

“We will soon be seen at 33 Metro Stations in Hyderabad as we have signed an agreement with L&T Metro Rail to open up our outlets at the stations for people on the move”, added Mr. Ashwin Ananth Nag, co-founder, The Thick Shake Factory.

TTSF offers thick shakes, milkshakes, bubble teas in varied flavors like chocolate, fruits, slushes, etc. The products could be ordered from the retail outlets or through online channels like Swiggy, Foodpanda, Zomato and the company’s website.

The brand has won multiple awards including Franchisor of the award “Best Milkshakes” in The Indian Hospitality awards, Telangana Tourism, The Times of India Nightlife award for “Newcomer of the year, Best Milkshakes”